Rutger Muller

Communication/Designer
Mail bepakt@bepakt.com
Call  +316 50 82 45 71
Portfolio: www.RutgerMuller.nl

 


Company History

2014

  • May 2014: Bepakt was founded on the idea to design products to make bring-your-own-container-shopping  easier. This is still my long-term goal. (Now in 2017, Bepakt is mainly operated by me alone, Rutger Muller).
  • July 2014: Executing a Customer Survey.  We visited visited Robuust (Antwerp, Belgium) and executed an on-site customer survey research, using iPads, to learn about the wishes of the customers and the shop.
  • August 2014: Start of online research of (European) Packaging-Free Shops.
  • September 2014: Thijs van Engeland designed the Bepakt logo and Rutger Muller designed the elementary beginning of ‘bepakt.com‘.
  • October 2014: Released the first Map of Packaging-Free Shops in West Europe.
    View: facebook post with over 3000 views

 

2015

  • August 2015: Publication of our article on plastic pollution in landfills, sea, etc. Read: “Plastic Problems
  • September 2015: Visited and shopped at Bag & Buy (Utrecht, Netherlands) and  Original Unverpackt (Berlin, Germany).
  • November 2015: Published our indexed list of Innovative Packaging-Free shops and supermarkets, and their crowdfunding results. In the process we had contact with several very helpful shops.
  • February 2016: Bepakt meets Richard Kleijn, of Mobitecture, to hear about his works with sustainable bamboo and hemp. Richard tips BioFutura (see next point).

 

2016

 

[image: Bepakt surveying customers at Robuust, Antwerp]

 

2017

  • Jan-Feb-Mar 2017 (still work in progress):  Big update to the shop index.
  • Feb 2017: Brainstorm session in Amsterdam with Hilde Øvreeide of Råvarene – Din Zero Waste Kolonial (Bergen, Norway).
  • May 2017: www.bepakt.com is now proudly sponsored by webhost Greenhost, which allows me to improve the website and process more data traffic.

 


 

Special thanks

Bepakt logo design:

Thijs van Engeland

Consult:

Ricky van Broekhoven

Olga Vokalova

Thijs Maartens of Cradle to Cradle Products Innovation Institute

Savina Istas of Robuust

Wouter Moekotte of BioFutura

Richard Kleijn of Mobitecture

Catherine Conway of Unpackaged